The Longer The Line, The Shorter The Wait

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Retailers hate waiting lines and wait in general, around the world. Endless queues at check-out counters scare shoppers off, and make stores lose money. To reduce wait, several methods have been tested but one in particular is being successful: single line queuing.

Single queue: how does it work?

The principle of single line queuing is simple. A single queue is created before the line of check-outs. As soon as one check-out is available, the next customer is called (usually via a video screen and sound announcement). Thus, customers easily visualize which check-out is available! Shoppers no longer need to worry about which check-out moves faster, the system directs them automatically.

Reluctances soon forgotten

In various countries, single line queuing is first unwelcome by customers: this new concept is not a routine in everyday life, especially in the Retail industry. And these fears are justified: instead of seeing several “short” lines, shoppers see a way longer one. They think that waiting times are proportional to the queue’s length. And they are mistaken because, instead, waiting times are noticeably decreased!

Conclusive results

CoraIO Electro & Home, Intermarche or even Walmart have just set up single line queuing for their check-out counters and results turn out to be very positive. According to a article, single line queuing enables to three times faster lines, adapt the number of open check-outs according to customer flows and optimize cashier staff management.
Single line queuing means an easy and effortless check-out process and greatly reduces stress. Even if shoppers (and stores) may have preconceived ideas at first sight, they soon realize that check-out process is quicker and they no longer need to worry about which line moves faster.

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